Xiaohongshu Rises to the Top: A New Era for Social Media?
Xiaohongshu, a Chinese short-form video app, has surged to the No. 1 spot for free apps on the U.S. App Store, catching attention as a potential TikTok alternative. The app, known as RedNote in English, has been gaining popularity among younger Chinese consumers and boasts 300 million monthly active users, 79% of whom are women….